Fashion's Night Out, Sept. 10th 2009

In a dragging world economy it's becoming increasingly difficult to get people to spend money on fashion goods, no matter how amazing the products are. Well to give a boost to the industry and get people excited about fashion again, there will be a World wide effort on September 10th called Fashion's Night Out.



The brainchild of Vogue, on Fashion's Night Out, over 700 retailers worldwide will be opened until 11pm and each will have a very special and unique event that could be as simple as champagne toasts and t-shirt giveaways or as extravagant as celebrity meet n greets and live music. Participating cities and countries are New York City, Japan, China, Taiwan, London, Greece, Milan, Paris, Brazil, India, Madrid, Berlin.

Since NYC is the one I'll be attending, and also the easiest to get information on for me, here are just a few things to look forward too on that night in the city...

A Bathing Ape
KID CUDI WILL BE HOSTING A LISTENING PARTY FEATURING HIS NEW SOUNDS AT THE BAPE STORE. SPECIAL ITEMS WILL ALSO BE RELEASED.

Adidas Originals
HOUSE PARTY IN SOHO! A DEEJAY WILL SET THE BEATS AS YOU SHOP OUR COLLECTION, ENJOY COMPLIMENTARY REFRESHMENTS AND COLOR OUR SHOE MURAL. ALSO AN OPPORTUNITY TO HAVE YOUR SHOES CUSTOMIZED BY A LOCAL ARTIST.

BBC/ Ice Cream
PHARRELL WILLIAMS WILL BE RINGING UP SALES AT HIS BILLIONAIRE BOYS CLUB & ICE CREAM FLAGSHIP STORE AS WELL AS INTRODUCING A FEW EXCLUSIVE RELEASES.

Louis Vuitton
EXTENDED SHOPPING HOURS AND BOOK LAUNCH OF THE SPECIAL EDITION LOUIS VUITTON: ART, FASHION AND ARCHITECTURE.

Y-3
CHAMPAGNE RECEPTION WHILE VIEWING OUR NEWLY ARRIVED FALL/WINTER EXCLUSIVES FROM 7:00 TO 9:00 P.M.

Those a just a handful of the participants (check the whole list), a few other notables are Band of Outsiders, Opening Ceremony, Gucci, YSL, and Miu Miu. And the most talked about place so far is Macy's in Queens Square where Anna Wintour, Michael Kors, and a bunch of celebrities will be hanging out all night.

This should be something pretty special, especially for the fashion/ retail industry , so lets help make it big and get out! Also Fashion's Night Out t-shirt proceeds will be going towards various charities around the world. In NYC it is the 9/11 fund.


-john-