vitaminTHICK - "The Days When We Would Fly" FW2010 Lookbook | Video

As promised from early December, here's the Lookbook for vitaminTHICK's collaboration with Brooklyn-based creative agency, The Supervisory, captained by Don Kim. The Fall/Winter 2010 line includes a range of intricately detailed fleeces, t-shirts, and, headwear. Check out the video, Lookbook, and more info below.

"The Days When We Would Fly" FW2010
Online Lookbook

"Too often as adults we are overly concerned with arriving at point B, and we neglect to realize the joy in the journey itself," said vitaminThick co-founder Elliot Curtis when discussing the comapny's Fall/Winter line. "With the lookbook and video, The Supervisory and vitaminTHICK bring you back to the days when the only scheduled meeting was a rendezvous with the crew, and the itinerary from there was to be determined."

The vitaminThick Fall/Winter 2010 line is now available in select retail stores across America, including Bodega, Atmos, Sneaker Junkies, Timebomb and more.

I'm mostly diggin' the beanie hats. What are your favorite pieces?

vitaminTHICK FW2010 Lookbook Teaser

You might remember the brand vitaminTHICK that I introduced a while back. Well, here's a preview of their FW2010 collection.

Stay tuned.

-meez

Introducing vitaminTHICK

vitaminTHICK is an up and coming streetwear brand out of Boston, introduced to the SwaggerDap team, through our boy Pete. Take a peep of what these guys got going on - it's something playfully serious.

vitaminTHICK was built around the positivity of our childhoods; and this inspiration is carried out through the content and quality of their products. While they're not trying to be a "throwback" brand, their unique and creative incorporation of nostalgia and social commentary is the signature of the vitaminTHICK name.

And although they are still a relatively young company, they're already experiencing great retail success, as their first season was in stores this past Spring, at locations including: Bodega in Boston, Sneaker Junkies in Providence, and Shop412 in Pittsburgh.

My favorite piece is the "Rainy Season" tee, which has a cousin crewneck called "Herring Bone". And as some of the designs are limited to a 100 pieces, I imagine they're selling out quickly. So hurry up and peep the vitaminThick online store, and get 'um while they're hot.

-meez